How To Write A Pitch Email That Will Get Your Guest Post Accepted

How To Write A Pitch Email That Will Get Your Guest Post Accepted Content marketers know guest blogging is important. It helps us build topical authority, reach new audiences, and increase brand exposure. However, even expert writers sometimes struggle to write strong outreach emails. This results in  guest post pitches getting rejected. Even worse, writers sometimes  fail to recognize their own missteps. This leads to frustration for over-pitched editors  and prospective writers  alike. Pitching guest posts doesn’t have to be a painful experience. It just takes practice and patience to get it right. Once you know how to pitch effectively, you can dramatically increase your success rates. The key is to take the time and care to do things right.  In this post, we’ll help you do just that while covering the following points: Generating  strong guest post ideas blog editors will want to publish. Understanding how  to  properly write and format pitch emails. Knowing which steps to take  once your pitch is accepted. By the time youve finished reading, youll know how to write a pitch email an editor will actually want to read. Download Your Guest Blogger Email  Pitching Kit We’ve put together three free downloadable resources to make writing successful pitches easier. This kit includes: An Email Pitch Template to ensure every email you send is properly structured. A Guest Blogging Target Spreadsheet to track your pitches and store blog contact information. A Guest Blogging Checklist to ensure you don’t miss a step when pitching posts to editors. Each of these pieces will help you apply the tips in this post. Pretty sweet, right? These three free resources will help you find greater guest blogging success:Start By Selecting Prospective Outlets  For Your Guest Posts Determining where you'd like to be published is the  first step. Figure this out before you do anything  else. Five Ways To Find Relevant Guest Blogging Outlets There are probably some big-name blogs you’d like to see your name on. However, if you’re not already a big-name brand, it may be tough to get their attention. This is where you need to get strategic. 1. Start with industry-leading blogs you already know.  It’s likely you’re already reading these blogs and interacting with their writers on social media. It might take time to get the attention of these outlets. However, it's good to keep them in mind, setting your long-term goals high. 2. Search Google and social media.  Use  industry-related keywords for Google and social media searches (start with Facebook and Twitter). This may help surface more blogs you can target. 3. Consider using BuzzSumo to research other blogs.  BuzzSumo is a helpful tool for finding top-performing content. Try a few searches for topics you’d like to write about. Then, see which outlets appear to get shared the most. These may be good targets to pitch. Use @BuzzSumo to research your guest blogging targets:4. Think about your partners and the products you use for professional purposes.  Are there any companies you work with? Do you (or your company) use any products or services to do your job? If so, check to see if those brands have active blogs. This can be a great way to leverage existing relationships to find guest blogging outlets. 5. Find overlap between your expertise and publications outside your industry.  Spend a little bit of time thinking of blogs and publications outside your niche that might be interested in what you write about. For example, general business publications can be a great fit for nearly any company (if you’re interested in sharing business tips). Recommended Reading:  25 Lessons From Guest Blogging For The Top Blogs In The World Next, Create A Guest Blogging Target Spreadsheet You’ll need a way to store editorial contact information and URLs for each prospective guest blogging target. That’s why we’ve included a Guest Blogging Target Template in this post. It includes the following fields: Blog / Publication Title Name Of Editor Contact Email Address / Contact Page URL Link To Editorial Guidelines Page (if available) Date Contacted Pitch Accepted / Declined Notes Here's what it looks like (it isn't fancy, but it works): Research Each Prospective Outlet Now it’s time to research each prospective target you’d like to pitch. The goal is to understand the following points: What does this blog cover? What types of content do they publish (informative, how-to, feature articles, etc.) How frequently do they publish new blog posts? How does their writing voice sound? Are they serious and professional? Fun and lighthearted? Something else completely? How long  are their posts, typically? Pro Tip: Many blogs have editorial guidelines they expect guest posts to follow. If they provide this information, it should help answer the above questions. These are often found in footer links or "Write For Us" sections. Prioritize Guest Blog Targets Based On Authority Now you have a long list of guest blog post targets. How do you prioritize which ones to target first? This can be challenging, especially if you haven’t had any guest posts previously published. One way to start is by looking at each blog’s Domain Authority. This is a metric generated by Moz (a popular SEO software platform). It measures the authority of blogs and websites based on how many backlinks they have (along with other considerations). This video from Barry Feldman helps explain why this is important: Install the Moz toolbar for Chrome. Here's what it looks like: Next, look for this DA score (the blue bar labelled DA). It measures a site's authoritativeness  on a 100-point scale. You can also use this tool to gauge your own Domain Authority. If you’ve never published a guest post, it may be best to start with blogs near or below your own level. Keep in mind that blogs with low DA scores may still be good guest blogging targets.  They may have low scores simply because they’re new (DA tends to build over time). Take a look at their site, and if they appear legitimate, give them fair consideration. If a blog or site looks like junk, however, don’t hesitate to cross them off your list. Next, list your targets in the order you’ll pitch to them. Start with blogs that offer the best mix of the following factors: Realistic Domain Authority score. This means blogs with a score comparable to your own. Strong topical alignment with what you’d like to write about. Once you have a few posts under your belt, you can start pitching more high authority outlets. Sometimes, slow and steady wins the race. How to Generate Strong Post Ideas We’ve done a lot of work, and we haven’t even started coming up with ideas. There’s a reason for that. You need to know your targets and understand their needs before you can start aligning ideas with their interests. Our 30-minute blog brainstorming process  is a great way to get lots of ideas fast (it’s technically not our own original concept, but one we’ve put our own spin on). Read this if you haven't yet. However, when it comes to pitching guest post ideas, there are some additional points to consider: Make sure your guest pitch addresses the interests of your target publication. Self-serving ideas get  trashed. Choose topics you can write about like a true authority. It’s okay if they’ll require some research on your part. Most blog posts should  require research anyway, even if you're an expert on your topic. Check to see if your targeted publication has already covered your topic. If they have, try to think of a unique angle. Approaching the  topic from a different perspective may still help add value. How To Develop An Interesting Angle Once you have an idea, you’ll need an angle. This means finding a specific, unique perspective on  your chosen topic. Let’s say you’re pitching a blog post about dog training techniques. This is a topic that has been covered countless times. Another run-of-the-mill post isn't going to cut it. In order to get your pitch accepted, you determine you’ll need an angle to make this topic feel fresh. Here are three simple techniques for refining your angle. 1. Find an aspect of your topic no one has covered yet. Do some research. Read as many existing articles on your topic you can find. Try to find a gap or perspective that hasn’t been covered yet. 2. Connect your topic to something that (at first) seems unrelated. This works best if you draw a connection between two topics that share similar audiences. For example, someone interested in dog training may also be interested in cleaning products (to sweep up dog hair and other messes). In this case, something like 8 Cleaning Products That Make Dog Training Easier may be something to consider. This is an unpolished hypothetical example, of course. However, you get the idea. 3. Tackle something timely. Identify trending topics. Then, find a perspective that’s missing. If every other post is talking about a given topic the same way, then differentiate your pitch. Pitches that are timely, relevant, and unique  are likely to appeal to an editor. Not sure if a topic is timely? Try entering related keywords into Google Trends. This  shows how popular your topic is based on actual data from Google. Are your guest post pitches getting rejected? You might just need a better angle: Recommended Reading: 150+ Blog Ideas That Will Absolutely Kill Writer's Block How to Construct a Pitch Email This is the moment we’ve been waiting for. We’re now ready to write a pitch email. Get ready to craft your masterpiece. A strong pitch email should include each of these items: Catchy subject line Unique angle Introductory hook High-level body summary Your proposed format (List, Feature, etc.) References to research In addition, your pitch email should clearly convey why your post will be interesting to readers. It should include, in detailed terms, exactly what value an editor’s audience will get from your piece. Are you formatting your guest blogging outreach emails  correctly? Find out here:Step 1: Write A Strong Subject Line Editors are busy. Give them a reason to read your email. Start with a good subject line. Don’t just write â€Å"Pitch† or â€Å"Guest Blog Submission† in the subject line field without context. Include a hypothetical headline or something to hook an editor’s interest. Strong Example: Pitch: 8 Ways To Train A New Puppy Weak Example: Guest Post For Your Consideration Step 2: Include An Introductory Hook Your opening paragraph should hook an  editor's interest right away. Here are a few different ways to do this: Establish a problem your post will solve. Pose a question your post will answer. Describe a scenario your post will discuss. Here are some theoretical examples: Example 1: Establish A Problem Puppies are lots of fun. However, training one can be a challenge. From wetting the floor to tearing up furniture, your new furry friend may leave you tearing your hair out. Example 2: Pose A Question Rawhide bones are a popular dog treat. However, how were they first invented? The history of rawhide dog bones is one filled with mystery and intrigue. Example 3: Describe A Scenario You’ve just gotten home from work. When you walk in the kitchen, you discover your new puppy has knocked over your garbage can. This is just one of many common complaints amongst new pup parents. These are just a few ideas to get you thinking. How do you get a blog editor to read your pitch? Start with a strong intro hook:Step 3: Incorporate At Least One Detailed Body Paragraph This is where you dig into the meat of your post. Include key details and references to outside research (if applicable). However, keep it clear and simple. Don’t make an editor struggle to understand what your pitch is about. Here is an example (incorporating one of the intro examples above): Puppies are lots of fun. However, training one can be a challenge. From wetting the floor to tearing up furniture, your new furry friend may leave you tearing your hair out. Fortunately, even the worst puppies can be perfect angels with the right training. In fact, top animal trainers at the University of Dog Studies suggest following these five steps  (note: underline intended to indicate link to outside research): Positive reinforcement Crate training Loose-leash walking Proper socialization Plenty of nap time This post will explain how to apply each of these tips. This will help exasperated readers train their dogs better and faster with less stress. You’ll notice this paragraph accomplishes a few key goals: It tells the editor specifically what this post will be about. It clearly conveys benefits to the reader. It supports its claims by referencing external research. Step 4: Tie It Together With A Short Conclusion The conclusion offers one more opportunity to reiterate the value of your pitch. Keep it short and sweet. Example: Please let me know if your readers would be interested in learning about these scientifically-proven puppy training tips. That’s all it takes. Step 5: Include An Appropriate Salutation And Email Signature This is simple enough. Typically, "Best Regards" (or its shorter cousin, "Best"), is appropriate. Be sure to include each of the following too: Name Job title Organization Phone number (optional) Portfolio or blog author page link (optional) Social media links (optional) Step 6: Ensure Your Email Is Properly Formatted There is nothing worse than embarrassing yourself with simple formatting mistakes. Follow these tips to make a good impression: Use a single font all the way through your email. Clearly break out paragraphs. Don’t send an editor a wall of text. Use short, clear paragraphs to make your point. Include a personalized greeting. A simple Dear Mr./Mrs./Ms. [INSERT EDITOR’S LAST NAME] works. Make sure your email signature is clearly formatted. Here's what your final pitch might look like: How To Deliver  Your Outreach Email You’re now ready to send your pitch. Sending an email may  seem simple enough. However, there are  some best practices to follow to increase your odds for success. Find The Right Contact Information For The Right Editor Browse your target blog's Contact Us page. This will help ensure you have the right email address for your pitch. Some blogs may also have a form to complete. Make sure you figure out which is the case. In some situations, a blog may have multiple editors. Each editor might have their own focus area. Do some research to see which editor covers topics most closely related to your pitch. Some blogs may even have a catch-all submission form. In this case, simply copy and paste your message where appropriate. Know When To Send Your Pitch Email The best time to send a pitch email is typically on a weekday morning. This shows you’re up and working hard early in the morning. It’s also the time editors are most likely checking their email. Avoid pitching late at night or on weekends. This is likely to annoy an editor. Don't  send an email late at night, thinking they’ll see it first thing in the morning. Nobody wants their phone to buzz because of a new email when they're trying to sleep. When Should You Follow Up After Pitching? If you don’t get a prompt response, wait at least a week to follow up. Editors get a lot of email, and it may take them time to see yours. One follow-up email is usually enough to get their attention in case they missed your first message. Anything more than that is annoying. They’re likely either too busy to accept your pitch, or they’re simply not interested. Either way, you’re better off moving on (and maybe trying your pitch somewhere else). How to Write Your Post To Match An Editor’s Style Standards Once an editor accepts your pitch, it’s time to write your post. Different blogs have different style standards and expectations. Failing to meet an editor’s expectations can result in posts being rejected or requiring heavy editing. Get it right the first time. Follow these tips: Tip 1: Ask The Editor For Their Style Guide They will probably provide this to you before you need to ask. However, if they don’t, then do ask. Be sure to check their website for contributor guidelines. Tip 2: Remember, You’re Writing For Someone Else What’s acceptable on your blog might  not be  on another. If in doubt, ask. Tip 3: Avoid Excessively Linking Back To Yourself Most blogs frown on this. It’s self-serving and may even have negative SEO implications. Instead, find other relevant blog posts to link to on your host’s blog. The editor and their readers will appreciate it. Follow these best practices before pitching your next guest blog post:What To Do After Your Post Publishes Your work isn't done once your  blog post is published. Go the extra mile with these simple steps: Post-Publish Step 1: Promote The Post On Your Own Social Channels Your host blog will likely promote your post on social media. Don’t make them do all the work though. Share it through your own channels too. Consider including it in your email newsletter as well. Post-Publish Step 2: Respond To Comments On The Host Blog Engage with readers. Respond to every comment you receive. This is a best practice for blogging in general. It’s also a good way to show appreciation for the opportunity to write on someone else’s blog. Post-Publish Step 3: Thank Your Editor A short  "thank you" email can go a long way. A short email or social media message will do. Recommended Reading: This Is The Ultimate Blog Writing Process To Create Killer Posts What To Do If Your Email Pitch Gets Rejected Rejection is part of pitching to editors. Not every guest post you pitch will be accepted (unless you’re superhuman). Use rejections as a learning experience so you can do better next time. Tip 1: Accept Constructive Feedback If an editor offers feedback, take it to heart. Listen to what they didn’t like about your pitch, and remember it for next time. It doesn’t necessarily mean your idea sucks. It just means it wasn’t the right fit for that particular blog. Tip 2: Ask Yourself What You Could Have Done Better Take a step back and honestly analyze your pitching process. Was your pitch missing key details? Was your topic misaligned with your prospective audience? Did you just straight up get the editor’s name wrong? There are an endless number of things that can go wrong when pitching. Make note of your mistakes so you won’t make them again. Tip 3: Keep Pitching Guest Posts Pitching guest posts is an art form. It takes practice to get it right. Don't let  failure today stop you from succeeding tomorrow. Don't let failure today stop you from succeeding tomorrow. Now Write  Better Guest Blog Post Pitch Emails Pitching successful guest posts isn’t easy. However, you now have the knowledge and tools to succeed. Best of luck!

Alphabetical List of the Elements

Alphabetical List of the Elements There are 118 elements on the periodic table. Heres a list of the chemical elements, arranged alphabetically according to IUPAC name: ActiniumAluminumAmericiumAntimonyArgonArsenicAstatineBariumBerkeliumBerylliumBismuthBohriumBoronBromineCadmiumCalciumCaliforniumCarbonCeriumCesiumChlorineChromiumCobaltCoperniciumCopperCuriumDarmstadtiumDubniumDysprosiumEinsteiniumErbiumEuropiumFermiumFleroviumFluorineFranciumGadoliniumGalliumGermaniumGoldHafniumHassiumHeliumHolmiumHydrogenIndiumIodineIridiumIronKryptonLanthanumLawrenciumLeadLithiumLivermoriumLutetiumMagnesiumManganeseMeitneriumMendeleviumMercuryMolybdenumMoscoviumNeodymiumNeonNeptuniumNickelNihoniumNiobiumNitrogenNobeliumOganessonOsmiumOxygenPalladiumPhosphorusPlatinumPlutoniumPoloniumPotassiumPraseodymiumPromethiumProtactiniumRadiumRadonRheniumRhodiumRoentgeniumRubidiumRutheniumRutherfordiumSamariumScandiumSeaborgiumSeleniumSiliconSilverSodiumStrontiumSulfurTantalumTechnetiumTelluriumTennessineTerbiumThalliumThoriumThuliumTinTitaniumTungstenUraniumVanadiumXenonYtterbiumYttriumZincZirconium Source Emsley, J. (2003). Natures Building Blocks: An A–Z Guide to the Elements. Oxford University Press. ISBN 978-0-19-850340-8.

Maritime Logistics at Hitachi Transport System Company Essay

Maritime Logistics at Hitachi Transport System Company - Essay Example According to the paper supply chain management encompasses bringing together business operations through coordinated activities to ensure that there is flow of input from supplies to manufacturers till goods and services reaches to the final consumer. Therefore, this assessment focuses on providing a sharp insight on the principles of third party logistics, advantages and disadvantages of third party logistics and suggested improvement that could be implemented at Hitachi Company(selected company for assessment) to make maritime logistics more effective and efficient. From this paper it is clear tha in above connection, logistic providers have realized that information technology is a key to success. Therefore, logistic leaders and information technology executive are anticipated to implement the following six principles. The principle of automation to increase business profitability, the principle of leverage technology, the principle of configured solutions, the principle of collab oration with all stakeholders, the principle of measures for improvement and the principle of delivering truth version. The principle of automation entails implementing computerized systems that can perform complex task and allow employees to focus on customer. The principle of leverage technology focuses at preventing time wastage and speed up time to the market.

LEGAL TECHNOLOGY ISSUES Dissertation Example | Topics and Well Written Essays - 16250 words

LEGAL TECHNOLOGY ISSUES - Dissertation Example v City and Hackney HA [1997] 4 All ER 771 British Chiropractic Association (BCA) v Singh [2010] EWCA Civ. 350 Director of Public Prosecution v David Lennon [2006] EWHC 1201 Ellis v DPP [2001] EWHC Admin Gregg v Scott [2005] 2 AC 176 Hubbard v Vosper [1999] 1 W.L.R. 605 Loveday v Renton (No 2) [1992] 3 All ER 184. 15 [1995] 2 All ER 155. 16 Mahfouz & Ors v Ehrenfeld & Anor [2005] EWHC 1156 (QB) Pro Sieben Media AG v Carlton UK Televisions Ltd [1999] 1 W.L.R. 605 R v George F Cole & Stanislaw Frankowski R v Cambridge Health Authority ex p [1995] 6 MLR 250 R v Bedworth, Unreported - 18 March 1993 R v Cropp [1991] 7 CLSR 168 R v Delamare (Ian) [2003] EWCA R v Gold & Schifreen [1987] 1 QB 1116 (CA), aff'd [1988] AC 1063 (HL) 26 R v Vallor (2004) 1 Cr App R (S) 54 Re B [2002] 2 Re ML (Use of Skype Technology) [2013] EWHC 2091 (Fam) Sayre v Moore (1795) 1 East's 361 Bibliography - Books - Andrew Murray, Information Technology Law: The Law and the Society (Oxford University Press 2010) Avery G, Law and Ethics in Nursing and Healthcare (Sage 2012) Bently L, Suthersaenen U & Torremans P, Global Copyright: Three Hundred Years since the Statute of Anne (Edward Elgard Publishing 2010) BMA Medical Ethics Department, Everyday Medical Ethics and Law (John Wiley & Sons 2013) Brayne H & Carr H, Law for Social Workers (Oxford University Press 2012) Bureau of National Affairs, The United States Patents Quarterly (The University of California, 2011) Burton F, Family Law (Routledge 2012) Clough J, Principles of Cybercrime (Cambridge University Press 2010) Cole G F & Frankowski S, Abortion and Protection of the Human Fetus (Martinus Nijhoff Publishers 1987) Colston C & Galloway J, Modern Intellectual Property Law (Third edition, Routledge 2010) Cretney S M, Family Law in the Twentieth Century (Oxford University Press 2003) Deazley R, Rethinking Copyright: History, Theory and Language (Edward Elgard Publishing 2006) Dr. K.Jaishankar and Halder, D, Cyber Crime and the Victimisation of Women: Laws, Rights and Regulations (Idea Group Incorporation 2011) Dr Lily Srivastava, Law and Medicine (First edition, Universal Law of Publishing 2010) Duguenoy P, Jones S& Blundell B G, Ethical, Legal and Professional Issues in Computing (Cengage Learning EMEA 2008) Fadia A, An Unofficial Guide to Ethical Hacking (Second edition, Macmillan 2006) Fafinski S, Computer Misuse: Response, Regulation and the Law (Routledge 2013) Ghosh S & Tumini, E, Cybercrimes: A Multidisciplinary Analysis (Springer 2010) Gillies A, The Clinicians Guide to Surviving IT (Radcliffe Publishing 2006) Hare, I & Weinstein J, Extreme Speech and Democracy (Oxford University Press 2010) Harley D, Slade R & Gattiker U E., Computer Viruses Revealed (10th Edition, Dreamtech Press 2002) Helen C, Jennifer & Dawn (2008) New Perspectives on Bullying (Open University Press 2008) Jones R, Oxford Text Book of Primary Medical Care (Second edition, Oxford University Press 2005) Khan M & Robson M, Clinical Negligence (Cav endish Publishing 2001) Lloyd, I J., Information Technology Law (Oxford University Press 2011) Lloyd, L J, Introduction to Policing and Police Powers (Psychology Press 2005) Murray A, Information Technology Law (Oxford University Press 2013) O’Grady J, Dobbs-Smith I, Walsh L& Spencer M, Medicines, Medical Devises and the Law (Cambridge Univer

Personal Computer and Dell Essay Example for Free

Personal Computer and Dell Essay Synopsis: In 1984 Dell Inc. was founded by University of Texas freshmen, Michael Dell. Dell would buy computers from the excess inventory of local retailers and revamp them to sell out of his trunk. Dell was able to sell his computers at 10%-15% below retail price. After Dell’s freshmen year he dropped out to run his business full time. By 1995 Dell had sales of nearly $3. 5 billion and was one of the top five PC vendors in the world. Dell focused on customer support and service and became the master of process engineering and supply chain management. Dell has faced many challenges including distribution through US retail stores, management changes, and keeping up with its competitors. Since consumers aren’t willing to pay huge amounts of money for computers unless they were unique, Dell is at a crossroads. Which road Dell chooses to follow will determine its future. Resources: Dell Inc. ’s most valuable resource has been Michael Dell and its ability to sell computers at 10-15% below market value. Another huge resource is the executive team that Dell formed for guidance. Capabilities: Dell’s capability at producing products at a lower cost to its consumers is key. By adding services such as laptops, software/peripherals, servers/networking, services, and storage Dell expanded its capabilities. With the added services Dell can keep pace with its competitors. Core Competencies: Dell’s core competencies are the ability to offer quality products at cheaper prices, personalized orders, and the ability to keep their inventory relatively low. These competencies have helped Dell become a leader in the computer industry. Finding of Fact: Dell is currently at a crossroads; the company’s margins aren’t in a favorable position for the company. In 2010 yes their net income rose, but was still only 2. 91% of net revenue. Dell’s consumers are no longer willing to pay top dollar for a computer, unless it was unique. Competitors are selling laptops for around $300. Tablets have pushed Dell’s laptop sales down as well. Many more competitors have stepped into the industry since Dell first was founded. Dell also spends about 1% of its sales on research and development, while other companies spend about 5%. Justified Recommendation: Dell should invest more of its money into research and development for its products. Technology is constantly changing and for Dell to stay ahead or at least at the same pace, research and development is a must. I’m not saying Dell needs to go out and hire some new employees for this team. Dell could use members from each of its sections to help brainstorm and come up with new and innovative ideas. Innovative employees are invaluable to a company. Dell’s management should perform environmental scanning both internally and externally to find Dells SWOT (strengths, weaknesses, opportunities, threats). Once SWOT is determined management could strategically figure out how to move forward. Environmental scanning shouldn’t be done just when a company finds it has â€Å"hit a bump in the road†, but periodically to keep the company innovative and make sure it is on the correct path. Dell should also perform an industry analysis. This analysis will review potential entrants, buyers, substitutes, suppliers, other stakeholders, and competitors. By completing the analysis a company can determine the high and low forces against the company. The low forces could be turned into a possible opportunity or based on the analysis results, the company could switch strategies.

What I Remember About September 11 :: September 11 Terrorism Essays

On September 11, 2001 our nation sat and watched in fear as unknown terrorists attacked American people on our own land. I remember that day like it was yesterday. I was sitting in class, bored out of my mind. Somebody outside the classroom yelled, â€Å"Turn on the television†! My teacher quickly turned on the television. I noticed that the south tower was on fire. Gasps and stifled cries ran through the room. A few 'oh my god's were said, as we ran out to find and tell friends. I was late to my marketing class. Walking in, with tears streaming down my face, I was the one who told my marketing class what had happened. We turned on the television, sat, and listened. We listened as the other plane hit. A man was interviewing a woman on the radio, right near the towers. Suddenly, a rumble was heard and we could hear her scream 'oh my god, we're going to die.' That was when the first tower completely fell to the ground. I finally realized that something atrocious was happening. I sat there in my desk in shock and terror. I began to feel a knot in my throat getting tighter and tighter. People were dying!   Ã‚  Ã‚  Ã‚  Ã‚  That whole day I worried about my friend, Roey, a chef in a restaurant in the Twin Towers. I was going crazy. This just couldn’t be happening. I just sat there in disbelief. I thought for sure he was dead. Every single channel, every single radio station said the same thing: America will never be the same again. And it's true. Nothing and no one will ever think or act the same as the did prior to 8:30am on September 11th. The television repeatedly showed the buildings plunging to the ground. I felt extreme sorrow for the families of those who didn’t make it out alive. What did the United States do or not do that resulted in the loss of so many innocent American lives to be taken away? These victims did not do anything wrong. All of these American citizens that are now deceased were expected to return home that night. American citizens are grief stricken, left in fear, and full of revenge to the people who committed such an awful thing.

Conrad’s ‘Heart of Darkness’ and Golding’s ‘Lord of the Flies’ Essay

In doing this I will explore some of the key points in both novels. For example they both criticise the period of time they are living in. For Golding it is after the Second World War and he is addressing that war could break out again. Proving this is in the first chapter we hear â€Å"we was attacked!† This shows that mankind would attack children in a passenger plane. Whereas Conrad is living in the late Victorian era where Europe has thrust imperialism on Africa and has exploited the natives into slavery. Evidence of this is the â€Å"chain-gangs†. Firstly I am going to look at how both of the novels in some show a sort of journey into the human mind. In Lord of the Flies it is where the children cross from the good side of the island to the bad side. This starts with Jack saying â€Å"Bollocks to the rules!† This instantly showed the breakdown in society. This started possibly not the journey of the children from good to bad, but it is a journey that the island takes from good to bad. It starts with Jack saying that his choir shall be â€Å"hunters.† This begins the journey. The island starts to get darker and the children start to show the darkness of the human heart. With hunters that can have qualities linked with it that turns people into mere animals with only one thing on the mind†¦killing. This is showed by how when Jack, Simon and Ralph find the ‘candle buds’, Jack acts aggressive with them â€Å"Jack slashed one of them open with his knife and its scent spilled over them.† He didn’t just cut them open; he ‘slashed’ them. He again has killing on his mind with â€Å"we can’t eat them.† It is not only Jack that has taken this journey into evil. Jacks ‘tribe’ are heard to be chanting incessantly â€Å"Kill the beast! Cut his throat! Spill his blood!† So Golding’s depiction of a journey into the human mind addresses the obsession of killing. Conrad has a similar approach, but instead of killing he uses madness. Evidence that this is a common thing in the Congo is when Marlow pays a visit to the Doctor. The Doctor was â€Å"then with a certain eagerness asked me whether he could measure my head† Marlow let him, and asked the Doctor whether he measured the peoples heads â€Å"when they come back too?† Now the Doctor says something somewhat strange â€Å"Oh, I never see them†¦the changes take place inside you know† So the Doctor implies that people go mad out there and never come back. The characters in the two novels sort of follow the same lines. I have grouped the main four characters from the two novels and have put them in to two pairs- Marlow and Ralph and Jack and Mr Kurtz. Firstly, with Marlow and Ralph they start off as good people but they both make mistakes. For Ralph it was ultimately letting the group vote on whether there were ghosts or not. He did not need to let the vote go. What was strange was the way in that he asked the question â€Å"Who thinks that there may be ghosts?† That question seems to lead everyone into saying that there are ghosts. He instantly lost power. He should have asked, â€Å"Who thinks that there are no ghosts?† This would have led everyone into voting for this. Marlow made the main mistake in being led into Kurtz’s charisma. He had stated his dislike of the ivory being kept, but when he met Kurtz you hear him say, â€Å"I was fascinated† Jack and Kurtz were similar in that they were evil. I have already examined the way in that Jack is evil, as he instigated the break down in the society on the island. He also had a band of bloodthirsty hunters. Kurtz is evil in the way that he â€Å"brought in more ivory than all the other stations put together† but he never returned it. Looking at the viewpoint of the two novels I find that are in two different ways to address the nature of the novels. ‘Heart of Darkness’ has Marlow’s viewpoint. I believe that this was done so that we could be in line with his thoughts and feelings. This makes us understand more about the darkness of the human heart. Whereas ‘Lord of the Flies’ has a narrator. We don’t get the same inside intelligence as with Marlow, but we get some viewpoints such as â€Å"Ralph wept for the end of innocence† Having a narrator helps us to have focused on Ralph on a curve of learning. Simon is viewed differently as his mind is open to us. For example when he encounters the Lord of the Flies, the words that the Lord of the Flies are saying is merely Simon speaking to himself. Golding is writing about Simon in this way so that he can express who the beast actually is. â€Å"Fancy thinking the Beast was something you could hunt†¦ you knew didn’t you? I’m part of you?† We instantly now start to understand that something as bad as the Beast has been made up by the human heart. The setting that Conrad uses is firstly the Thames and then he compares it with Congo. He uses the fact that the Thames leads into â€Å"the biggest, and the greatest, town on earth.† Then the journey down the Congo is a road to evil and darkness. The things Marlow see such as the chain gangs. â€Å"Black shapes crouched, lay†¦attitudes of pain, abandonment, and despair†¦ They were dying very slowly-it was very clear† In ‘Lord of the Flies’ Ralph is Adam in Garden of Eden as he has an instinctual relationship with his surroundings, but his goodness gradually fades as he is tempted by evil. The apple in the Garden of Eden is the bad side of the island (the fort area). This is proved by the fact that that was where Piggy was killed â€Å"his head opened and stuff came out and turned red.† Both novels address the darkness of the human heart. I believe that they are both very similar. Conrad and Golding both use death as their tool of evil. In ‘Heart of Darkness’ it is the natives of Africa that are exploited and flogged until they die. In ‘Lord of the Flies’ Golding has used the fact that even children would murder each other if they were in charge of society. Both of the texts are fables. The two authors criticise what is happening or what could happen in their period of time. Conrad didn’t like what was happening in Africa in the late nineteenth century. Golding was writing what could happen if another war broke out. They may both go to the extremes to condemn society, but with the violence of the everyday world and the overall greed, anything can happen.

Example speech Essay

Good day! I hope you had a great start of the day just as I had. Of course knowing that I’ll be speaking here in front of you makes me feel very flattered and honoured. Before I start, I would like first to share a saying that I truly believe, communication starts for those who works for it. And that communication includes writing a letter, let alone writing a business letter. Writing a business letter is just like writing other types of letter it includes not only the message itself but also other important and optional parts. The important parts includes the heading which tells the identity of the sender; the inside address that tells the reader to whom the letter is address; greeting which introduces your letter in professional tone; the body of the letter is of course, the most important section of the letter-from both the writer’s and the reader’s point of view; the closing is typically a short, one word ending that tells your reading that they have reached the end of your letter and the signature, under the closing and reiterate the identity of the sender. The optional part that is only used when required it includes attention line, subject line which is used to give the reader advance notice of what your letter is all about and some note that is used when we included some envelope or package, send copy of the letter to one or more persons and wishes or not to let the addressee know, these notations can be enclosure notation, mailing notation, carbon copy notation or blind copy notation. While the most familiar, the post script is used when the writer has intentionally forgotten to mention something and to draw the reader’s attention to a particular important point. When writing a business letter, we don’t just consider the part but also know how these parts should be arranged in other words the arrangement styles of the letter. There are different styles in which the parts are positioned. It can be block style in which all the parts begin at the left margin or modified block style where only the position of the date line, complimentary closing and the writer’s identification starts at the horizontal center of the page. But if you want your letter to have the format of modified block style and the first line of all the paragraphs are indented then you can use the modified-block style with indented paragraphs or semi-block style. While some people prefer the social business style because of it differs from regular business letter styles in a number of ways such as instead of opening the letter, the inside address may be typed at the left margin five lines below the signature line and the reference notations, enclosure notations, carbon copy notations and often the writer’s typewritten signature are omitted and so on and so forth. Using the formats and arrangement styles, you will be sure to send letters that look attractive and modern. However, they cannot be effective and promote goodwill if your writing is not well-organized and the ideas are not well-planned. That’s why we need to know the different kinds of the business letter. One could hardly name all the kinds of business letter written but here are the most frequently use. The request letter or â€Å"please send me† letter, these are letters written for simple request for information, literature, appointments, reservations and so on. And the kind of letter that answers these letters are called form the name it suggest without a doubt, the letter answering requests. Meanwhile, when the person who has been inconvenient or offended writes a letter of protest, it is called claim letter or also known as complain letter. And the letter that answer these letters are called adjustment letters. Next kind is for those who want to request for a credit or would like to remind the person who did not pay you what they owe to you, the credit and collection. Next is every letter business people write, the sales letter, these are written for specific purpose of selling good or service. And the kind of letter that everyone uses, especially you my dear listeners sooner or later, the application letter, it includes inquiring about a position, letters of application, letters thanking an employer and resignation letter. While there are different kinds of business letter, these kinds of letters can be handled simply in term of the readers anticipated reactions. These three basic letter patterns enable the writer to solve problems with request, order, claim, adjustment and what have you. First is the everday letter, it take a direct approach and are simple to write. While more skillfully writing techniques are needed when showing the reader why he/she should take and action before you actually ask the action to be taken, which is the persuasive letters. The last is the most difficult, bad news letter, it is when you are refusing request, adjustment or credit. Like the persuasive letter it should be take an indirect approach. Of all that’s been said and done, the best way we all need to consider in writing a business letter or any letter is the preparation and proper approach to have a effective communication. Again like I said earlier, communication works for those who works for it. Thank you for inviting me here and listening to me for a couple of minutes. Thank you and God bless!

barbarians essays

barbarians essays To the peoples of ancient Greece, and later, Rome, a barbarian was anyone who was not of their extraction or culture. Because most of these strangers regularly practiced raids upon these civilizations, the term barbarian gradually started meaning, a person who was uncivilized, and regularly practiced the most vile and inhuman acts imaginable. Barbarians cannot think or act rationally. Barbarians are incapable of living according to written laws and only reluctantly tolerating kings. Their lust for gold is great, their love of drink never-ending. Barbarians can easily mean without restraints. Barbarians are usually barefooted and dirty. Many times the term barbarian is often used to refer to a person considered to be less civilized than the person using the term. However, barbarians and cavemen differ because barbarians are capable human beings who were raised in savage environments. It is evident that the past barbarians were depicted as humans with a harsh, brutish and savage life. Attila and Ivan the terrible led lives that were surrounded by violence and brutish murders. The Huns were classified as ferocious Barbarians, they lived a harsh life and were said to be slashed on their faces upon birth. This was the life Attila was molded into, before five he learned the use of the bow and sword. He was trained to ride horses even before walking. Attila became leader of the Huns by killing his brother, he was a lover of war and was a terror to men. These are the attributes presented by a barbarian. Ivan the terrible lived his life as an orphan. He was crowned at 17 and given the Roman title Czar. Ivan led a brutish life and used his power to strengthen Russias stature in the world. He was a strong leader who brought terror upon his people. The lives led by such barbarians constitutes a human being in being classified as a barbarian. Can a civilized person be classified differently from a Barbarian? A journ...

Essay on Italians in America

Essay on Italians in America Essay on Italians in America Example Essay on Italians in America: The Italians immigrated into the USA for various reasons, since the 18th century. As a matter of fact, since 1946, approximately 300,000 Italians settled in the United States of America During the early periods, as they began to move into the country, they were faced with massive discrimination. They were discriminated on the ground of their nationality. They were seen as intruders and foreigners in the country For instance, Irish Catholics were barred from exercising their religious rights. They were also barred from receiving quality education, becoming professions, holding public offices; involve themselves in trade or commercial. They were also derived off the rights of purchasing a land, voting and leasing land. Due to all these, the Italians living in America at that time had to look for some survival strategy. They used the ethnic strategy to become acceptable American. In this paper, we are going to discuss about these ethnic strategies, which were used by these people (Morri son,et.al., p. 20-39) To begin with, they took a step of trying to involve in active trade. They took over some type of trade and started controlling them. They turn out to be very vigorous in trade unions. As a matter of facts, they selected some leaders who played an important role in the American trade. These include people like Giovanniti and Tresca. Some of the trades they were very active in were as we are going to discuss below. They involved themselves in active innovation. For instance, the Jacuzzi family invented the hot tub Jacuzzi in 1907. This became very rampant in the American market. This Italian family also made propellers. These were for supplying to the American military during the war. They were also very active and developed some jet water pump. All these products from the Italian family played an important role in the American market(Cannistraro, et.al., p.60). Another place where the Italians played ventured into the market was in the coffee field. An Italian by the name Vince developed a filter for extraction of oil from the coffee beans. These filters entered the American market very rampantly. It is estimated that at least 10 million of them are still being sold annually. They also ventured into the hotel market. For instance, some became chefs. They left a legend in the hospitality market. For instance, chef Boyardee left a legend of being the best in America in making the best spaghetti dinners. He was also known as the best in making the best pizza mix, sauce and pasta. There was also a famous Italian immigrant, who started a restaurant in Cleveland. In 1930, he began a company for canned foods. Throughout the 2nd world war, his company was the biggest supplier of food to the U.S army. This was a step of the Italian immigrants, into the trade market of America. An Italian immigrant, pepsin began making wagons in 1917. Up to date, this company is still running and is estimated to produce at least 8,000 wagons in a day. The above are just but a few fields in which the immigrants ventured into, in the world of trade. Secondly, they started taking part in the political systems America. They were beginning with the city politics. The second generation of Italian immigrants became vigorous in politics. They produced some great public figures such as Laguardia, Vito and Caller. Some instances where the immigrants were involving themselves in the American politics include: during the American evaluation. American Italian played an important role in support American colonists. Secondly, the immigrants played an important role in the American civil wars. A massive number of Italians served as officers in the civil wars. It is estimated that they were more than 100 Italian Americans. More than 200,000 American Italians served the U.S military during the Second World War (Cannistraro, et.al., pp 92-102). Thirdly, they were able to manipulate the newfound privileges. This included the political and economic influences which created hospitable environment to new immigrants. After the Second World War, the Americans revised their immigration policies. The policies became lighter to the immigrants and more people could migrate into America. The Italian Americans had a privilege, since they had supported the American government during the war. The discrimination went down and with this, they were able to settle better in America, and invest with less fear (Cannistraro,et.al., p.80) The above strategies worked well for the Italians. However, they did not go undeterred. For instance, there was the major challenge that came with tribalism and racism. The Italians in America had the label â€Å"colored†, and so faced discrimination like any other immigrants in America. They were discriminated in many places in America, and so they found it difficult to apply their strategies. For instance, when they tried to enter the American market, initially, their products were undermined, and hence sold at a cheaper price. The popularity of their products only came to grow after a long duration of time and struggle(Morrison,et.al., p. 59). In conclusion, though the immigrant laws changed, this does not have a great impact on how the Italian Americans are treated. Up to date, many Native Americans still look down upon the nonnative Americans. In other words, we cannot actually argue that the Italian strategies worked out completely for them. There is still some need to reduce the amount of discrimination in America. Get online essay writing help from professional writers at premium custom essay writing service.

Case study for Coca Cola Marketing Analysis Example | Topics and Well Written Essays - 2000 words

For Coca Cola Marketing Analysis - Case Study Example Coca Cola is an example of such an establishment that has remained a proficient player in the beverage trade amidst the increasing competition in the industry. It was established in the nineteenth century and it is the market leader in producing, distributing and selling soft drinks in the international market. The company operates in nearly 200 nations and has invented over 400 brands since it was founded (The Coca Cola Company). Its leading brands include Coke, Sprite, and Stony among others. Their success has its major rivals at bay including Pepsi and Nestle. This case study gives an in depth analysis of the company’s marketing strategy and the potential issues facing the company. COMPANY’S OVERVIEW As far as the global manufacturing, distribution and sale of soft drinks are concerned, the Coca Cola company in the lead. The company was founded in 1886 in Atlanta Georgia by John Pemberton who was a pharmacist by profession (The Coca Cola Company). His formula was lat er purchased by Asa Chandler in 1891 and this marked the advent of the company’s business achievement. It sells approximately 400 brands making it the top company in terms of market capitalization. Additionally, the entity enjoys impressive customer loyalty and has licensed distributors in over 200 countries. This fact ensures that the entity is in a position to segment its customers hence the high profitably levels. In spite of the harsh economic conditions, the company has remained financially stable over the years. This is due to the company’s ability to adapt to cotemporary marketing strategies such as the use of online marketing through social media such as Twitter, MySpace and Face book (The Coca Cola Company). The company has a history of having a strong corporate culture that propelled the company’s success to date (The Coca Cola Company). For example, the company sponsored the FIFA 2010 World Cup and has constructed wildlife reserves. Potential Issues F acing the Company. Although the company has a huge part of the market share, it is clear that it faces stiff harsh competition from other key players in the industry. However, the company has been experiencing a constant increase in the stocks since 2008 as compared to its major rival Pepsi Co, Inc. Furthermore, the non – alcoholic industry is increasingly competitive with numerous companies. There are competitive products in the market including carbonated drinks, energy drinks, packaged juices and fresh juices. Other significant competitors of the company include, Cadbury Schweppes plc, Nestle and Groupe Danone (Lopez 25). The competitive factors are with regard to pricing, product innovation, sales promotion, dispensing equipment, packaging, and production techniques. Moreover, the company competes in terms of brand name and trade mark protection. The company faces other issues in their operations that may have an impact on its future. In the recent past there have been fl uctuations in the value of the dollar against the common currencies. The larger percentage of the entity’s income is generated outside the United States and owing to the strong performance of the dollar the firm’s revenues from other parts of the world its profits may fall considerably (Lopez 38). The other issue facing Coca Cola is scarcity of water. The